HOW AND HOW MUCH DIGITALIZATION AFFECTED ENTERPRISE PERFORMANCE DURING COVID-19 PANDEMIC

Ermira KALAJ

University “Luigj Gurakuqi”, Shkoder, Albania

ermira.kalaj@unishk.edu.al

ORCID: 0000-0003-4692-6055

Erjola BARBULLUSHI

University “Luigj Gurakuqi”, Shkoder, Albania

erjola.barbullushi@unishk.edu.al

Abstract

This paper focuses on the analyses of digitalization of enterprises and its performance impact in Albania. Using World Bank Enterprise Survey of 2019 merged with the ES follow-up on Covid-19 for Albania we investigate on the overall performance of enterprises during Covid-19 pandemic and the role of digitalization. The objective of the survey is to better understand the firm’s experience in the private sector. Collected data are based on firms’ experiences and perception of the environment in which they operate.

The paper uses these specific questions to study digitalization prior to and during Covid-19 pandemic. ES questionnaires focus on the following questions: (1) Does the establishment have its own website? (2) Started or increased business activity online? (3) Started or increased remote work arrangement for its workforce? The dependent variable is performance of the enterprises measured in terms of sales growth, employment growth, closure, and production adjustment. While the vector of independent variables is composed by enterprise characteristics such as firm size, ownership structure, legal status, region, etc. Moreover, dummy variables are used to capture access to formal banking service, and gender ownership.

Keywords: Firm Performance, Entrepreneurship, Digitalization, General Regional Economics

JEL classification: L25, L26, L86, R15

pp. 97-108

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DIGITALIZATION OF TERRITORIAL AND ECONOMIC SYSTEMS AT THE REGIONAL LEVEL

Vita HAVRYLIUK

Assistant, Department of Mathematical Disciplines, Informatics and Modeling, State Agrarian and Engineering University in Podilia

vita.havryliuk@politechnika.pro

Andrii HROMYK

Associate Professor, Department of Mathematical Disciplines, Informatics and Modeling, State Agrarian and Engineering University in Podilia

a.hromyk7919@nuos.pro

Ivan SEMENETS

Associate Professor, Department of Economics of Enterprise, Kamianets-Podilskyi Ivan Ohiienko National University

iv-semenets@tanu.pro

Tetiana PYLYPIUK

Associate Professor, Department of Informatics, Kamianets-Podilskyi Ivan Ohiienko National University

pylypiuk.tm@uohk.com.cn

Rostislav MOTSYK

Associate Professor, Department of Informatics, Kamianets-Podilskyi Ivan Ohiienko National University

ros-motsyk@uohk.com.cn

Anna KOSTYAKOVA

Associate Professor, Department of Accounting and Taxation, Dmytro Motornyi Tavria State Agrotechnological University

anna.kostyakova@kaiost.cn

Abstract

The article considers the features, trends and patterns of the development of digitalization of territorial and economic systems. IT technologies have been implemented in an integrated model for assessing the sectors of digitalization of territorial and economic systems, which are determined on the basis of the concept of “Industry 4.0” and aimed at increasing production and servicing public needs, increasing the competitiveness of the state. It is substantiated that the process of digitalization of the territorial economic system is formed on the basis of Internet economy (environment for introducing e-business) and “digital economy” ‒ a modern type of management, characterized by methods of resource management in production, distribution, exchange and consumption. The hierarchical structure and model of digitalization of territorial and economic systems are presented. Methodical approaches to the assessment of digitalization of territorial and economic systems are determined. Scenarios for ensuring the development of digitalization of sectors of territorial economic systems on an innovative basis are grouped. The analysis of the development of the Internet trade market in Ukraine is carried out. The volume of production (services) by types of economic activity in the field of digital territorial and economic systems is determined. The dynamics of the trend of financial results of enterprises in the field of telecommunications, computer programming, consulting and information services in Ukraine is presented. Forecast indicators of the development of digitalization of territorial and economic systems, including in the production of information and communication technologies, services and use of computer equipment have been calculated.

Keywords: digitalization, Internet trade, business entities, business processes, IT technologies

JEL classification: L24, L81, L86, M15

 pp. 209-226

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