Tag: Z38

VISUAL COMMUNICATION AND ICTS FOR THE APPLICATION OF VALUE CO-CREATION STRATEGIES IN HOTELS’ WEBSITES IN ATHENS, GREECE

Vicky KATSONI

Associate Professor, University of Western Attica, Department of Tourism Management, Ag. Spiridonos and Milou 1, 12210, Egaleo, Greece

katsoniv@gmail.com

Panagiota DIONYSOPOULOU

Co-operative Tutor of Hellenic Open University, Athens, Greece

yoldi@hol.gr

Abstract

The purpose of this paper is to provide an understanding of the way principals for tourism development could incorporate Information and Communication Technologies (ICT) into their models, addressing such issues as new visual communication technologies and value co-creation, based on a survey in the city of Athens, Greece. The authors argue that collaboration among key stakeholders in the tourism industry around ICT may assist in the promotion of the destination and enhance economic development. The paper demonstrates the need to redefine the relationships and the ways of communication and value co-creation between tourism principals, according to new requirements in the evolutionary process of the tourism phenomenon.

Keywords: ICTs, Value co-creation, Visual Communication, e-Tourism, C-commerce

JEL classification: Z3, Z33, Z32, Z38, M31, M15
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INTER-JURISDICTIONAL COMPETITION FOR SALES TAX REVENUES: A NATURAL EXPERIMENT OF DESTINATION RETAIL OUTLETS

G. Jason JOLLEY

Assistant Professor and MPA Director, Ohio University, Voinovich School of Leadership & Public Affairs

jolleyg1@ohio.edu

Anirudh V.S. RUHIL

Associate Professor, Ohio University, Voinovich School of Leadership & Public Affairs

ruhil@ohio.edu

Stephen KLEINSCHMIT

Assistant Professor, Western Michigan University, School of Public Affairs and Administration

stephen.kleinschmit@wmich.edu

Aleksey KOLPAKOV

Assistant Professor, University of Nevada, Reno, Political Science Department

akolpakov@unr.edu

Abstract

In an age of increased competition for economic growth, attracting destination retail is becoming an increasingly popular development strategy. Local governments engage in inter-jurisdictional competition to attract large-scale retail outlets, which may also serve as a lucrative source of local government sales tax revenue. This study uses a natural experiment design to examine sales tax revenue collections in a seven county region in the state of North Carolina in the United States focusing on the entrance of the Tanger Outlet Mall in Alamance County. After its opening, the county experienced several years of increased sales tax collections, particularly for apparel, relative to the surrounding region. Our evidence suggests that destination retail may prove a desirable strategy for promoting development, though we posit that structural changes in retail and apparel markets, as well as state tax policies, may work to undermine the utility of this approach as means of generating local tax revenue.

Keywords: Tanger, outlet malls, sales tax, LOST, destination retail

JEL classification: H73, H2, R5, R1, L81, Z38

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